This is the very principle of the cooperative: women and men working together to achieve together, better than they could have ever done individually. In practice, it is also the satisfaction of sharing ideas, building together for efficient solutions to achieve objectives and face the challenges of the future..
Dare to be enterprising
There again, this principle is written in our DNA and remains stronger than ever. It is expressed in our determination to build our future boldly and adroitly, by excelling ourselves, by innovating and by taking calculated risks.
This is the choice of being true and fair in all relationships with others. It also means knowing to challenge oneself. It conveys the respect for people, cultures, standards of behaviour and safety. Finally, it is also about protecting the environment.
Work for the long-term
It means to look ahead and, at the same time, to be prepared. It is about the commitment to accomplish and share a long-term vision, with patience and determination. It represents steadfastness and, when needed, resilience.