At VIVESCIA, when we talk about sustainable farming, we mean the economic, environmental, climate, and societal aspects…
Everything is connected. Everything we do as part of VIV'AVENIR is to add value at every stage of the farming business. And as we operate at every link in the grain value chain, we are trying to make improvements wherever we can: Agronomy, logistics, creation of sustainable supply agreements with food industry players, customised solutions and digital services for our members… These are the various, different but interdependent ways we can support sustainable farming.
Farmers are going through a difficult period. In a context like this, isn't sustainable farming a luxury?
Sustainable farming, as we see it, is not synonymous with increased production costs. On the contrary! Our aim is to reduce costs but also to add value at every step in the grain supply chain, to boost farmers' income, and to ensure they are still around tomorrow. This approach implies above all changing how they work in the field, growing differently and, in some cases, investment. Investment in on-farm storage areas, for example, which provide an additional source of income as well as increasing the farm’s value.